About the role As we scale our European presence, we are looking for a Marketing Manager who can wear many hats and help build Zoot’s brand and pipeline across the region. This is a hands-on and strategic role for a well-rounded marketer who thrives in dynamic environments and is excited to take ownership of a wide variety of marketing initiatives — from event planning and PR to demand generation and partnership engagement.
You will collaborate closely with our marketing team, sales, business development, and external partners to ensure Zoot stands out in the European financial services space. Key Responsibilities Events & Field Marketing * Plan and execute Zoot’s presence at European industry events, conferences, and partner-hosted webinars. * Manage logistics, speaker coordination, booth presence, promotional materials, and on-site support.
PR & Media Outreach * Develop and maintain relationships with industry journalists, media outlets, and analysts. * Coordinate press releases, interviews, and contributed articles. * Monitor media coverage and manage relevant press assets.
Demand Generation & Media Buying * Align marketing campaigns with media planning across paid, earned, and owned channels. * Manage media buys for digital and offline channels, including LinkedIn, Google Ads, trade media, and sponsorships. * Work with internal teams and external agencies to track performance and optimise campaigns.
Campaign Support & Coordination * Support campaign development and ensure consistent messaging across all channels. * Help localise global campaigns for the European market. * Track KPIs and provide regular updates on ROI and impact.
Profile * 5+ years of experience in B2B marketing, ideally within fintech, SaaS, or financial services industry. * Proven track record in planning and executing integrated marketing initiatives. * Hands-on experience with event marketing, PR coordination, and demand generation. * Experience using marketing platforms like HubSpot, Google Ads, LinkedIn Campaign Manager. * Background in both strategic planning and hands-on execution. * Fluent in English with excellent communication skills to collaborate effectively with the team. * Bachelor’s or Master’s degree in Marketing, Business Administration, Communications, or a related field.
If you’re passionate about driving online growth and delivering measurable results, we’d love to hear from you! Zoot offers * Competitive salary and a high-quality working environment. * Know-how, professionalism, and an international market-leading reputation. * Interesting and challenging international clients and projects. * Highly motivated, highly qualified team of friendly colleagues. * Flexible working schedule. * Financial support for relevant certifications and professional events.