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Описание: |
OnlyMonster — desktop SaaS CRM and multi-account browser built for agencies and creators working across fan-platforms, messengers, and social media. With thousands of users and strong product-market traction, we’re now looking for a Head of Marketing to scale our existing inbound engine, strengthen brand presence, and accelerate revenue.
Role Summary:
Title: Head of Marketing
Seniority: Senior / Leadership
Reports to: CEO / Founder
Collaborates with: Head of Sales, in-house marketing team (SMM, copywriter, SEO, landing builder)
Mission: Take ownership of a working inbound marketing engine and scale it aggressively across SEO, content, email, YouTube, and community to drive growth and brand equity.
Key Responsibilities:
• Scale and optimize our multi-channel inbound marketing system (SEO, content, email, YouTube)
• Deepen and refine email automation funnels for nurturing, reactivation, and upsell
• Boost performance and consistency of our branded YouTube channel
• Own and evolve the brand’s Tone-of-Voice across all customer-facing touchpoints
• Conduct a full SWOT analysis of current brand and funnel strategy
• Lead our Telegram-first community marketing strategy, expand engagement
• Collaborate closely with sales to improve funnel conversion
• Own all funnel metrics — set KPIs, run experiments, and implement data-backed improvements
• Maintain brand clarity, positioning, and consistency across all content
• Lead, coach, and grow a capable, creative, and reliable marketing team
Must-Have Skills & Experience:
• 5+ years in startup-stage SaaS or creator/digital economy products — ideally at traction or scale-up stage
• Track record of operating in lean, fast-moving environments, not corporate enterprise teams
• Demonstrated success scaling existing inbound systems, not just building them
• Deep understanding of funnel-stage content, SEO mechanics, and lead nurturing
• Strong email marketing background with lifecycle and behavioral triggers
• Confident in YouTube growth mechanics and content-performance loops
• Strong grasp of Tone-of-Voice creation and maintenance — not just visual brand
• Clear, structured thinker who works cross-functionally and drives execution
• Fluent English — both spoken and written, with focus on public-facing quality
• Strong copy skills across both UX and performance-oriented campaigns
Cultural & Personal Fit:
• Extroverted and confident communicator — at ease on camera, in interviews, or on stage
• Fully self-directed and hands-on — you think like a builder, not just a manager
• Brings structure, creative accountability, and ownership mentality to every channel
• Operates with speed, context, and respect — startup-savvy and results-driven
• Sense of humor is mandatory What Success Looks LikeIn 3 months:
• SWOT analysis complete; strategic roadmap for stage-2 scale approved
• Existing SEO, email, and YouTube channels are optimized and reinforced with clear KPIs
• Team is coordinated and delivering measurable output
• Key brand assets and messaging playbook aligned
• Brand Tone-of-Voice updated and reflected across channelsIn 6 months:
• Inbound lead volume increases significantly across core channels
• Telegram engagement loops are live and active
• Funnel performance improved
• YouTube channel is growing with clear positioning and content cadence
• Community marketing is established and self-sustainingIn 12 months:
• Scaled inbound engine delivering consistent, high-quality revenue pipeline
• Brand becomes a trusted name across fan, social, and messenger economies
• Marketing team operates with clarity, velocity, and ownership
• Growth and brand motions are fully integrated with sales and product
How to Apply:
Please apply only if:
• Your recent experience is in high-velocity startup or growth-stage companies
• You’ve worked on products with thousands of users and active revenue
• You’ve owned strategy and execution — not just operated within layered enterprise orgs
• You can showcase real outcomes: funnels built, brands shaped, teams ledTo apply, please send us:
• Your portfolio of previous marketing work — especially projects where you owned or evolved a brand’s tone-of-voice
• Short description of products you’ve helped scale: what stage they were at, what changed after your impact
• Real examples of email flows, funnels, or branded content you’ve built
• Brief note on why you’re excited about the creator economy and fan-platform evolution
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