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About Streamline
Streamline is an AI-powered supply chain planning SaaS platform that empowers businesses with smarter forecasting, optimized logistics, and strategic agility. Fast-growing and innovation-driven, we’re looking for a strategic marketer to build and scale our demand generation engine—and bring measurable impact to our revenue pipeline.
Role Overview
We’re looking for a Demand Generation Manager—a self-starter who thrives in dynamic environments and can both shape strategy and execute with precision. You’ll design multi-channel campaigns across email, social, webinars, ABM, paid media, and more—creating a full-funnel engine from awareness to conversion. Analytical rigor, creativity, and relentless optimization should guide your every decision.
Key Responsibilities:
* Strategy & Campaign Execution
* Define and execute a comprehensive demand generation strategy tailored to our key segments—leveraging email, social media, paid ads, search, webinars, content syndication, ABM, and more.
* Analytics & Optimization
* Track campaign KPIs (MQLs, CPL, CAC, conversion rates, pipeline contribution, sales velocity), analyze performance data, and consistently optimize for ROI and efficiency.
* Collaboration & Alignment
* Partner closely with sales, product, and content teams to align messaging, define ICPs, personalize outreach, and build ABM programs.
* Performance Reporting
* Regularly analyze, report, and optimize the demand generation program based on ROI and sales effectiveness
* Experimentation & Innovation
* Test and implement new channels and tactics, including AI-powered tools and emerging platforms, to continuously drive performance gains.
What We’re Looking For:
* Experience & Expertise: 3–6+ years in demand generation or growth marketing—especially in B2B SaaS environments. Proven track record of generating high-quality pipeline.
* Technical Proficiency: Hands-on experience with marketing automation & CRM software (HubSpot), paid platforms (LinkedIn Ads, Google Ads, etc.)
* Analytical & Data-Driven: Strong aptitude for performance analysis, data interpretation, and budget/target setting. Comfortable building attribution models.
* Strategic & Detail-Oriented: Ability to craft strategy AND oversee execution. Strong project management skills, attention to detail, and a hands-on approach.
* Collaborative Communicator: Excellent verbal and written communication skills, paired with ability to work cross-functionally and influence stakeholders.
* Growth Mindset: Curious, ambitious, entrepreneurial. Enjoys fast-paced challenges and driving measurable results.
What We Offer:
* An opportunity to build and own a demand generation engine for a market-leading AI SaaS platform.
* A fast-paced, innovative environment where experimentation and creativity are valued.
* Close collaboration with sales, product, and leadership—your work will have a direct impact on revenue growth.
* Professional development opportunities and access to cutting-edge marketing tools.
* Remote-first flexibility, allowing you to balance career and lifestyle.
* A supportive and collaborative culture that values initiative, curiosity, and results.
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