We are looking for a skilled and experienced Senior Marketing Analyst to join our team. In this role, you will discover valuable insights from marketing data, help our team make data-driven decisions, and improve marketing campaigns. The ideal candidate is analytical, loves working with data, and has strong technical skills in marketing analytics. We’re looking for someone who has: * At least 5 years of experience as a marketing analyst * Expert knowledge of GA4 and GTM (Server Side is required). * Strong understanding of main marketing channels (Paid, Organic, Email). * Skilled in writing, optimizing, and using complex SQL queries for large datasets. Ability to use SQL effectively for data cleaning, transformation, and preparation. * Experience using Python for data analysis. Familiarity with tools like Jupyter Notebooks is a plus. * Practical experience with visualization tools such as Looker Studio, Power BI, or similar platforms. Able to create clear visualizations to present complex insights. * Understanding of consent management platforms. * English proficiency: at least upper-intermediate level (written and spoken). * Proven ability to collaborate effectively with different teams, including marketing managers and analysts. * Solid knowledge of statistics and practical experience with A/B testing.
Will be a Plus: * Job experience in a product company. * Experience with GCP
What you’ll do: * Analyze marketing campaigns and provide clear recommendations to improve performance. * Identify opportunities to improve conversion rates by analyzing user behaviour, anomalies, and A/B test results. * Automate analytical tasks and create reports in Power BI/Looker Studio based on marketing data models developed with the Data Engineer. * Regularly review key marketing metrics and provide hypotheses for future analyses.. * Support the PPC team in tracking and improving the effectiveness of advertising campaigns. * Develop and implement an effective attribution model for our SaaS product. * Perform ad-hoc analyses to address critical business questions in a timely manner. * Collaborate with the analytics team to enhance our analytics stack, improving its performance and scalability.
What we offer: * 22 days of paid time off, plus your local national holidays * Flexible work hours and a culture that trusts you to manage your time * Private medical insurance or a medical allowance (depending on your location) * Extended paid sick leave so you can fully recover without worry * Career map with growth opportunities * A quarterly learning budget for courses, books, or anything that helps you grow professionally * A quarterly wellbeing budget you can use for sport, therapy, or even a good novel * Best hardware for your work (team Apple) * An award-winning product loved by thousands of customers worldwide * A transparent, flexible culture with people at the core of everything we do * Events that are actually fun
