We’re looking for a Director of Marketing to own and execute our full B2B marketing strategy.
This role reports directly to the CEO/CRO and works closely with sales, delivery, and executive leadership.
This is a hands-on role. You’ll be expected to both strategize and execute. If you prefer purely strategic roles with big teams, this isn’t the right fit.
But if you want to own a marketing function end-to-end, see direct impact from your work, and build something meaningful at a company with real Fortune 500 clients and proven AI expertise, this is an opportunity to do that. What you’ll ownSEO & organic growth * Develop and execute an SEO strategy targeting enterprise AI and data engineering keywords * Track performance via Ahrefs, Google Search Console, and GA4 * Optimize for emerging AI traffic sources
Content marketing * Lead content strategy for blog (15-20 articles/month), and downloadable assets * Write all content for technical accuracy, SEO optimization, and brand voice * Develop case studies, whitepapers, sales presentations, and thought leadership pieces
Demand generation * Own email marketing program * Develop landing pages and conversion optimization * Track and improve MQL generation from inbound channels * Coordinate with sales on lead quality and pipeline contribution
Social media & personal branding * Manage LinkedIn company page strategy * Coordinate executive personal brand campaigns (CEO and other leaders) * Oversee LinkedIn newsletter program * Develop shareable content formats (carousels, graphics, video)
PR & brand awareness * Identify and secure placements in target publications * Manage paid guest posting and sponsored content * Coordinate award submissions and speaking opportunities * Build brand recognition to match domain authority growth
Analytics & reporting * Build and maintain marketing dashboards * Track KPIs across all channels * Report to leadership on performance, insights, and recommendations * Conduct competitor analysis and market research
RequirementsExperience * 5+ years in B2B marketing, preferably in tech/SaaS/consulting * Proven track record of driving organic traffic growth and lead generation * Experience managing content teams and external agencies * Hands-on SEO experience * Strong content writing, editing, and quality control skills
Technical skills * Proficient in Ahrefs (or similar SEO tools), Google Analytics 4, Google Search Console * Experience with HubSpot or a similar marketing automation platform * Understanding of technical SEO fundamentals * Comfortable with data analysis and reporting
Industry knowledge * Familiarity with AI, data engineering, or enterprise technology space * Understanding of B2B buying cycles and enterprise decision-makers * Ability to translate technical concepts for business audiences
Soft skills * Self-directed and comfortable owning outcomes with minimal oversight * Strong written and verbal communication * Ability to manage multiple projects and priorities simultaneously * Comfortable working in a fast-paced, resource-constrained environment * English: advanced (C1+)
Nice to have * Experience marketing to C-level personas * Background in AdTech, FinTech, or industrial sectors * Familiarity with GEO (Generative Engine Optimisation) and AI traffic * Experience with executive thought leadership programs * Understanding of ABM (Account-Based Marketing) strategies
What we offer * Competitive salary based on experience * Remote-first work environment * Opportunity to shape marketing strategy for a growing AI consultancy * Direct access to the CEO/CRO and the executive team * Ownership of outcomes with autonomy to execute
