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Описание: |
Project Description
We are an early-stage, fast-scaling B2B company with a strong market presence. Our focus is on clear positioning, consistent communication, and trust-building with a professional audience. We’re looking for someone to own day-to-day communications across social media, PR, and content.
Responsibilities
* Manage and grow social media channels (YouTube, Twitter/X, other platforms)
* Create and publish B2B-focused content (use cases, insights, PR posts)
* Adapt messaging for a professional audience (founders, business professionals, decision-makers)
* Handle external communications (comments, mentions, brand visibility)
* Support internal communications (updates, announcements, partner content)
* Assist with PR activities and industry-related news
* Support basic paid campaigns (YouTube / Twitter / other platforms)
* Track performance and optimize content based on B2B audience response
Skills Required
* Hands-on experience with SMM (YouTube, Twitter/X)
* Understanding of B2B marketing principles (longer cycles, trust, value-driven content)
* Basic understanding of PR and media communication
* General knowledge of digital advertising
* Strong writing skills (clear, structured, professional tone)
* Understanding of YouTube content formats and platform mechanics
* Execution-driven mindset (focus on doing, testing, improving)
* AI tools: ChatGPT / Claude (for content creation and scaling)
Technology Stack Used
* Social: YouTube, Twitter/X, other platforms
* AI: ChatGPT, Claude
* Analytics: Native platform analytics, basic tracking tools
Team composition
* Marketing Director
* Copywriter / Content Lead
* Designer
* SMM Manager
* Developer
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