We are inviting you to become a part of our company as a User Acquisition Manager for our new product! You will be responsible for managing and optimizing paid social media campaigns across platforms like Facebook, TikTok, Instagram, and other relevant channels.
GotYourBack Support is a Ukrainian IT company, working both in B2C and B2B market, providing remote technical assistance to English-speaking users all over the world, as well as being the voice of our partners’ brands and the main tool for building trust and open relationships with their customers.
Key Responsibilities: * Develop, launch, and optimize paid user acquisition campaigns on Facebook Ads, TikTok Ads and other social platforms; * Analyze campaign performance, identify trends, and implement data-driven optimizations to maximize ROI; * Conduct A/B testing on creatives, ad formats, and targeting strategies to improve performance; * Monitor KPIs, generate reports, and provide insights to improve overall marketing strategy; * Stay updated with the latest trends, platform updates, and best practices in paid social advertising; * Work closely with cross-functional teams, including product and analytics, to align marketing efforts with business goals.
Requirements: * 1+ years of experience in paid social advertising with a proven track record in user acquisition; * Strong knowledge of Facebook Ads Manager, TikTok Ads Manager, and other social media advertising platforms; * Experience with performance marketing, including CPI, CPA, ROAS, and LTV metrics; * Analytical mindset with the ability to interpret data and make data-driven decisions; * Experience in A/B testing and creative performance analysis; * English proficiency (B2+ preferred).
What we offer: * Flexible work environment and remote-friendly culture; * Competitive and stable salary; * 20 vacation days and 10 sick leaves per year; * Medical insurance; * Team building events, corporate gifts, and stylish merch.
